Making The Perfect Idearita

  • Idearita Infographic

For the creating the perfect Idearita Infographic I had to create a visual representation of the ideation process. I decided to do this through the comparison of making the perfect cocktail! Conceptually the processes are similar and it allowed me to create a playful image that would invite the viewer in visually. Additionally I focused on using flat iconography to tell the story and vibrant colors to accentuate the subject matter.

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